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Digital Marketing
Digital Marketing Course
Digital Marketing Course
Curriculum
21 Sections
21 Lessons
10 Weeks
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➢ Digital Marketing Introduction
1
1.1
What is digital marketing Structure your marketing plan? How to segment your audience? Important Digital Marketing Terms
➢ Social Media Marketing
1
2.1
Facebook Marketing Introduction to Facebook Marketing Facebook Group Marketing Facebook Fan Page Customization Facebook Page for Local Business Marketing Strategies Through Page Manager Creation & Page Set Up Billing Options Engagement Post Creation Facebook Ad Set Up & Promotions Define Your Targeted Customer Facebook Event Marketing Facebook Retargeting
➢ Twitter Marketing
1
3.1
Twitter Anatomy Twitter Account Management Twitter Hashtag Research Twitter Widget Embed How to Get More Twitter Followers? Generate Traffic from Twitter? Twitter Analytics
➢ Pinterest Marketing
1
4.1
Pinterest Business Account Creation Pinterest Account Management How to Get More Followers? How to Rank #1 On Pinterest Drive Traffic to Your Website Pinterest Analytics
➢LinkedIn Marketing
1
5.1
LinkedIn Marketing Anatomy Adding Your Business in LinkedIn Company Page Optimization LinkedIn Company Page Ranking
➢Instagram Marketing
1
6.1
Instagram Marketing Anatomy Creating Instagram Business Account #Tags Secrets Promoting Business on Instagram
➢ Video Marketing
1
7.1
Content Idea Creation Video Editing Software & Tools Basic Video Editing Creating Eye Catchy Content SEO Friendly Content Optimization Channel Creation & Optimization Tips to Create Great Contents Tips for Video Optimization Keyword Competitor Analysis YouTube Competitor Analysis Paid Video Promotional Campaign Niche Ideas for YouTube Marketing YouTube Monetization
➢Tumbler Marketing
1
8.1
Creating Tumbler Blog Professionally Learn How to Use Tumbler for Business Promotion Using Tumbler as Web 2.0 Backlinks
➢ SWOT analysis
1
9.1
Strengths analysis Weaknesses analysis Opportunities analysis Threats analysis
➢ Keyword Research
1
10.1
What Is Keyword Research & Why You Need It? Learn About Both Paid & Free Keyword Research Tools. Keyword Research Step by Step How to Find Some Gold Keywords for Your Website? Find Global Search Volume for Specific Keyword Find Country Based/Local Specific Keyword Find Local Search/ General Search Trends Researching Your Competitor’s Keywords How to Find Profitable Keywords? Selecting Final Keywords Determining How Easily We Can Rank for Specific Keywords
➢ Competitor Analysis
1
11.1
Research Competitor’s Website Tools for Competitor Analysis Competitors Backlink Analysis Making Decision from Analysis Importance of Auditing Website Technical SEO Audit for Website Making Audit Report Presentation
➢ Strategies of Content Marketing
1
12.1
What Type of Contents Should You Write While Starting A New Blog? Content Writing Formula What Contents Are Missing on Your Niche Site Than Competitors? Importance of Quality Content How to Write Quality Content? Doing Content Optimization Content Presentation Google Analytics Data Comparison Advanced Reporting
E-Mail Marketing
1
13.1
What Is Email Marketing Importance of Email Marketing Strengths of Email Marketing Weaknesses of Email Marketing Key Components Email Marketing What You Need to Know to Succeed Email Marketing Best Practices Niche Based Email List Free Tools Perfect Cold Email for Campaign? Mailchimp Campaigns Setup Emails into Passive Income?
On-Page SEO
1
14.1
Website Structure & Design Title Tag Optimization Meta Tag Optimization URL/Permalink Content Optimization Heading Tag Internal and External Links Image Optimization Robots.Txt Sitemap
Off-Page SEO
1
15.1
Blog Commenting Question Answer Site Backlinks Social Bookmarking Forum Posting Backlinks EDU Backlinks Improve Social Signals Directory Submission PBN Backlinks Weekly Link Roundup
➢ Google Analytics & Google AdWords
1
16.1
Add A Site to Google Analytics Using Google Tag Manager Integration Google Analytics with SC Customize Dashboard Google Analytics Goal Setup How to setup google ads How to maximize reach How to make ad groups? setup google ads for YouTube Videos
➢Use AI ChatGPT, Google Gemini
1
17.1
Researching with ChatGPT Content Creation with ChatGPT Social Media with ChatGPT Digital Marketing with ChatGPT Video Creation & Youtube with ChatGPT Office Productivity with ChatGPT Branding and eCommerce with ChatGPT Customer Feedback with ChatGPT Podcasting with ChatGPT Building Websites with ChatGPT Al Tools for Video Creators Create Videos 100% with Al Dall-E Crash Course Adobe Firefly ChatGPT Revenue: Freelance services ChatGPT: Copywriting ChatGPT: Social Media Content ChatGPT: Email Marketing ChatGPT: Ads copywriting
Freelancing
1
18.1
Fiverr Freelancer Upwork Seoclarks
Client Hunting Out of Marketplace
1
19.1
WA Sender WhatsApp Marketing.
Our Facilities
1
20.1
Digital Lab Internship Job Placement Instant Support Class Recorded Video Review Class Backup Batch Freelancing Tips for Better Career Lifetime Support
Duration:
1
21.1
Duration: 5 Months (3 month Class and 2-month Internship) Total Class – 40 3 hours a day, 2 Days in a Week
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